Selected Journal of the Excellence Action Plan for China's Science and Technology Journals (Phase II),Selected Journal of Chinese Applied Core Journals (Extended Edition) / CACJ (Extended),Indexed in the Chinese Core Journals (Selection) Database
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关于燃气企业的公关和危机管理的探讨

Issue Number Issue 08, 2011 [View other articles in this issue]
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Publication Date 2011.08.15
Manuscript ID
Author 李 军
Organization 深圳市燃气集团股份有限公司龙岗管道气分公司

Abstract

作为直接面向用户的燃气企业,受到社会各界的密切关注。气价、安全、稳定供应等等都是政
府、公众乃至媒体关注的重点。燃气企业应如何进行有效的公关和危机管理,塑造良好的品牌形
象,本文拟从城市燃气运营各环节展开探讨,提出建立和改进的对策。

Keywords

燃气 公关 危机 管理

References

Declaration:

The English version of this article is translated with the assistance of AI.

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